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MUMBAI: It’s official. Come December 26, you can ask for Viagra by name at the nearest chemist shop. Seven years after its international debut, Viagra has come to India with its huge patient pool – according to Pfizer, an estimated 72 million men here suffer from erectile dysfunction.
Herbal Alternative of Viagra
The catch? The original blue pill will cost Rs 594 (Rs 463 for 50 mg) as against Rs 25 or less for the desi or generic version of the drug known as sildenafil citrate.
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Despite the price, Pfizer is confident that its Viagra will corner 10%-15% of the Rs 100 crore Indian market for sildenafil citrate in the next 12 months. After all, it sells a Viagra every six seconds across the world.
Local doctors like sexologist Prakash Kothari and endocrinologist Shashank Joshi are, however, skeptical.
Dr Kothari, who has prescribed sildenafil citrate for 5,000 men in his private practice as well as those coming to the civic-run KEM Hospital, said his patients found no difference between the desi and videshi pills.
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“The colour is the same, the effect as well as the side-effects are the same,” he said, listing headaches, flushes and indigestion as the commonest side-effects among Indian men.
Erectile dysfunction is a major reason for divorce, claimed Kothari, adding that “these tablets must have saved at least 300 families in my practice from breaking up”. Erectile dysfunction is the medical term to describe a male’s inability to sustain erection long enough for sexual satisfaction.
Men with diabetes, obesity or cardiovascular diseases are at greater risk of erectile dysfunction, mainly those in the 40-plus age group. “In India, 50% of men with diabetes have some degree of erectile dysfunction,” said Dr Joshi.
But he is of the view that the blue pill holds little promise for Indian patients. “My research has shown that only the highest dosage of 100 mg works in Indian males and the results are not optimal,” he said, stating that these pills should be taken under doctor’s advice and not over-the-counter.
But Pfizer bosses and the two medical experts at the drug’s launch on Tuesday had a different take on this. “Viagra has 80% efficacy. It helps 76% of men with minor dysfunctions to achieve optimal (Grade IV) erection, and 62% of those with a major problem to achieve optimal level,” they said. From http://articles.timesofindia.indiatimes.com/2005-12-21/india/27846289_1_sildenafil-citrate-viagra-pill